Looking is a brand and identity design consultancy. We work with the broadest array of clients in diverse industries, and help them to articulate and express their own unique personality.

In this fall of 2011, all businesses are feeling the effects of a steep recession and learning to operate their business in the most cost effective means.

What we bring to the table are skills to create higher energy in a brand, to increase its impact and clarity, through both reasoned strategy and innovative, powerful design. Our web presentation is intended to capture a cross section of these efforts with some of our clients.

 

Founder and Director, Looking, 1990-present Vice President, Design Director, Cross Associates, Los Angeles Büro fur visuelle Kommunikation Rolf Muller, Munich Founder and Principal, The GNU Group, Sausalito/Houston

Teaching
Department Chairman, Communication Design, Art Center (Europe) Instructor, Art Center College of Design Instructor, Otis College of Art and Design

Books
Typographic Design, Parramon Press, Barcelona, 1994 Instructor's Guide to Sponsor Projects, Art Center Samsung Grant, 1994 Define, Design, Position, Looking, 1996

Education
MA Graphic Design, Kungstgewerbeschule Basel, 1979 BA Environmental Design, Syracuse University 1973 Independent Study, Osaka University of Arts, 1972 BS Environmental Studies, Syracuse University, 1972

Fellow, American Institute of Graphic Arts, Los Angeles

 

Experience

Looking, Principal Project manager and designer for large-scale identity and print projects Consultant, Los Angeles Theater Center (LATC)

Past Executive Director, Society of Environmental Graphic Designers (SEGD) Principal and controller, The GNU Group, Sausalito, California

Education
BFA Utah State University

 

Experience

Looking, Senior Designer
Designer for print, exhibit, environmental graphics and web-based projects for arts, institutional and commercial clients
Clients: Warner Bros, M David Paul Development, Worthe Real Estate, Exergy Controls

Equus Design, Newport Beach
Senior designer, identity, communication and marketing programs, graphics and advertising.

TAZ, Music Entertainment, Santa Monica
Designer for concept promotion and music CD artwork
Clients: Capital Records, Grand Royal Records

Education
BFA Art Center College of Design, 1993 Art Center (Europe), La Tour-de-Peilz, Switzerland

Experience

Looking, Senior Designer
Designer for identity and communication programs with expression in print, exhibit, environmental graphics and web-based solutions.
Clients: Tropitone Furniture, Decca Contract, Temple Judea, Ross Design, Vistamar School, Buckley School, Sierra Canyon School'

ZGF Architects, LLP, Los Angeles
Designer for marketing collateral, project pursuit graphics, presentation materials, environmental and exhibit graphics, exterior surface patterns, branding, and website layouts

BrandStorm Inc., Los Angeles
Freelance designer for natural and organic food distribution industry, marketing materials and packaging

Internship
Swork Coffee, Eagle Rock

Education
BFA, California State Polytechnic University, Pomona, 2005 Minors in Art History and Marketing

 

Experience

Looking, Designer
Designer for identity and communication programs with expression in print, exhibit, environmental graphics with a specialty in web-based solutions.
Clients: Looking, Decca Contract, Ross Design, Quillin Construction, Tropitone Furniture, Worthe Real Estate Group

IT Support Guys, Torrance
, Web Graphics Designer, website redesign, web graphics support, and data restructuring

CSULB's Union Weekly, Long Beach
, Managing Editor, Art Director, and Cover Artist publication design, art direction and production, photography

Angry Little Girls, Culver City 
Graphic Assistant for social network integration, skateboard graphics  

Theatre Planners, Tarzana
, Graphic Designer for branding and implementation of a major feature play

Education
BFA, California State University Long Beach, Long Beach 2011

 

Website Colophon and Credits

LookingLA.com was built using hand coded HTML, CSS, jQuery and PHP on top of an HTML5 Boilerplate.

The following plugins and licenses are used in this website:

Dual licensed under the MIT and GPL Licenses:

jQuery hashchange event - v1.2 - 2/11/2010
Copyright (c) 2010 "Cowboy" Ben Alman
http://benalman.com/about/license/

livequery jQuery plugin
Copyright (c) 2008 Brandon Aaron
http://brandonaaron.net

Licensed under the MIT License:

iScroll v4.1.9 ~
Copyright (c) 2011 Matteo Spinelli
http://cubiq.org

jQuery Galleriffic plugin
Copyright (c) 2008 Trent Foley
http://trentacular.com

touchScroll jQuery plugin
Copyright (c) 2011 Paul Neave
http://neave.com http://neave.com

Licensed under the BSD License:

SimplePie
http://simplepie.org/

http://html5boilerplate.com/docs/Licensing/ http://www.opensource.org/licenses/mit-license.php http://www.opensource.org/licenses/gpl-license.php http://www.opensource.org/licenses/bsd-license.html

This website was compiled using TextWrangler, Sublime Text 2, and MAMP.

A very special thanks goes out to the Open Source Web Community.

The corporate identities reproduced in this website are registered trademarks of their respective corporations.

Copyright © Looking LA 2012