Looking is a brand and identity design consultancy. We work with the broadest array of clients in diverse industries, and help them to articulate and express their own unique personality.

All businesses are feeling the effects of a steep recession and learning to operate their business in the most cost effective means.

What we bring to the table are skills to create higher energy in a brand, to increase its impact and clarity, through both reasoned strategy and innovative, powerful design. Our web presentation is intended to capture a cross section of these efforts with some of our clients.

 

Founder and Director, Looking, 1990-present
Vice President, Design Director, Cross Associates, Los Angeles
Büro fur visuelle Kommunikation Rolf Muller, Munich Founder and Principal, The GNU Group, Sausalito/Houston

Teaching
Department Chairman, Communication Design, Art Center (Europe)
Instructor, Art Center College of Design
Instructor, Otis College of Art and Design

Books
Typographic Design, Parramon Press, Barcelona, 1994
Instructor's Guide to Sponsor Projects, Art Center Samsung Grant, 1994
Define, Design, Position, Looking, 1996

Education
MA Graphic Design, Kungstgewerbeschule Basel, 1979
BA Environmental Design, Syracuse University 1973
Independent Study, Osaka University of Arts, 1972
BS Environmental Studies, Syracuse University, 1972

Fellow, American Institute of Graphic Arts, Los Angeles

 

Experience

Looking, Principal Project manager and designer for large-scale identity and print projects
Consultant, Los Angeles Theater Center (LATC)

Past Executive Director, Society of Environmental Graphic Designers (SEGD)
Principal and controller, The GNU Group, Sausalito, California

Education
BFA Utah State University

 

Experience

Looking, Senior Designer
Designer for print, exhibit, environmental graphics and web-based projects for arts, institutional and commercial clients
Clients: Warner Bros, M David Paul Development, Worthe Real Estate, Exergy Controls

Equus Design, Newport Beach
Senior designer, identity, communication and marketing programs, graphics and advertising.

TAZ, Music Entertainment, Santa Monica
Designer for concept promotion and music CD artwork
Clients: Capital Records, Grand Royal Records

Education
BFA Art Center College of Design, 1993
Art Center (Europe), La Tour-de-Peilz, Switzerland

Experience

Looking, Designer
Designer for identity and communication programs with expression in print, packaging, web interface design, and environmental graphics. 
Clients: Martin Brattrud, Worthe Real Estate Group, SampleResource.com, Progress Lighting

Internship
AdamsMorioka, Beverly Hills, Ca

Work Experience
Keyport, Inc., Boston, Ma
Freelance branding and packaging design

BOSO Foundation, Santa Barbara, Ca
Freelance identity, packaging, web design

AYA Clothing, San Francisco, Ca
Owner, Creative Director, Designer

Education
BFA, Art Center College of Design, Pasadena, Ca
Graphic Design; Identity and Packaging Design

BA, University of California at Santa Barbara, Santa Barbara, Ca
Universidad de Salamanca, Salamanca, Spain

 

Experience

Looking, Designer
Designer for identity and communication programs with expression in print, packaging, exhibit and environmental graphics. 
Clients: Tropitone Furniture, Worthe Real Estate, Vistamar School, Temple Judea, Ross Design, Progress Lighting

Teles Properties, Beverly Hills CA
Designer for marketing materials including advertising, presentation materials, mailings, signing and branding materials

Brown Brothers Harriman, New York City
Director of Community Relations, development of all branding, marketing materials and internal website design 

Education
Otis College of Art and Design, Graphic Design
Boston College Center for Corporate Citizenship 
BS, University of Massachusetts, Amherst

 

Experience

Looking, Designer and Front End Developer
Designer for identity and communication programs with expression in print, exhibit, environmental graphics with a specialty in web-based solutions.
Clients: Looking, Decca Contract, Ross Design, Worthe Real Estate Group, Tropitone Furniture, SampleResource.com

IT Support Guys, Torrance

Web Graphics Designer, website redesign, web graphics support, and data restructuring

CSULB's Union Weekly, Long Beach

Managing Editor, Art Director, and Cover Artist publication design, art direction and production, photography

Angry Little Girls, Culver City

Graphic Assistant for social network integration, skateboard graphics  

Theatre Planners
Tarzana
, Graphic Designer for branding and implementation of a major feature play

Education
BFA, California State University Long Beach, Long Beach 2011

 

Experience

Looking, Designer
Designer for identity and communication programs with expression in print, web and ux design, exhibit and environmental graphics.
Clients: Worthe Real Estate Group, Krismar Construction, Decca Contract, Decca Élan, Looking

Communication Co-Chair, AIGA Los Angeles
Communications and Social Media for the local chapter of AIGA

Leading Brands of Canada, Vancouver BC
In-house Designer for marketing and packaging of several lines of beverage products.

Bonzolio, Oceanside CA
Graphic Designer and Project Manager for promotional marketing start-up. Clients: Overland Storage, Windsor Capital Real Estate, Swinerton Builders, Casino Pauma, Kilroy Realty, SuperValu, Inc.  

Education
UCLA Extension, UX and Web Design
Platt College, Graphic Design and Print Production
BA, University of California at San Diego, La Jolla, CA

 

Website Colophon and Credits

LookingLA.com was built using hand coded HTML, CSS, jQuery and PHP on top of an HTML5 Boilerplate.

The following plugins and licenses are used in this website:

Dual licensed under the MIT and GPL Licenses:

jQuery hashchange event - v1.2 - 2/11/2010
Copyright (c) 2010 "Cowboy" Ben Alman
http://benalman.com/about/license/

livequery jQuery plugin
Copyright (c) 2008 Brandon Aaron
http://brandonaaron.net

Licensed under the MIT License:

iScroll v4.1.9 ~
Copyright (c) 2011 Matteo Spinelli
http://cubiq.org

jQuery Galleriffic plugin
Copyright (c) 2008 Trent Foley
http://trentacular.com

touchScroll jQuery plugin
Copyright (c) 2011 Paul Neave
http://neave.com http://neave.com

Tweet! jQuery plugin
Copyright (c) 2008-2011 Todd Matthews & Steve Purcell
https://github.com/seaofclouds

Licensed under the BSD License:

SimplePie
http://simplepie.org/

http://html5boilerplate.com/docs/Licensing/ http://www.opensource.org/licenses/mit-license.php http://www.opensource.org/licenses/gpl-license.php http://www.opensource.org/licenses/bsd-license.html

This website was compiled using TextWrangler, Sublime Text 2, and MAMP.

A very special thanks goes out to the Open Source Web Community.

The corporate identities reproduced in this website are registered trademarks of their respective corporations.

Copyright © Looking LA 2012